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Phenixx Marketing Founder Adjunct Professor

On March 8, 2018, Posted by , In Uncategorized, With No Comments

Telea Stafford is the newest English Comp and Advertising Studies adjunct professor in Dallas Community College System. Telea earned a 1994 BA in Marketing from Texas Tech University and an MBA in Marketing from the University of North Texas in 2003. She believes in service and academic advancement, and has…

Brains Behind Brands – Phenixx Marketing & Media

On April 24, 2017, Posted by , In Uncategorized, With No Comments

http://northtexan.unt.edu/brains-behind-brands Making a mark Telea Stafford (’03 M.B.A.) (Photo by Michael Clements) Telea Stafford (’03 M.B.A.) (Photo by Michael Clements) Telea Stafford has helped people meet their spouses thanks to her marketing skills. Sixteen years ago, she was on the team that crafted ad campaigns for match.com, when the internet…

Keys for Social Media Engagement

In this day and age, social media is key for any business, but can be challenging to truly engage. Not sure where to start? Phenixx Marketing has put together a few tips to help with social media engagement. 1. Be aware of why your audience is on social media. Are…

Social Media Tips for Small Businesses

On October 3, 2016, Posted by , In Uncategorized, With No Comments

At Phenixx Marketing  & Media we know how overwhelming it can be for small businesses to start and maintain an effective social media presence. So where to begin? This is where we begin. Check out the Phenixx Marketing & Media tips below. Define your audience – write down the details…

Brand Experience: What Is It? How Is It Measured? Does It Affect Loyalty?

On August 15, 2016, Posted by , In Uncategorized, With No Comments

Brand Experience: What Is It? How Is It Measured? Does It Affect Loyalty? Brand experiences arise in a wide variety of settings when consumers search for, shop for, and consume brands. Yet how exactly do consumers experience a brand? How can researchers and marketing practitioners measure these experiences? Does a…

Defining Earned, Owned And Paid Media buying

On July 16, 2016, Posted by , In Uncategorized, With 1 Comment

Posted by Sean Corcoran on December 16 Published by Phenixx Marketing & Media Media buying agencies now use the terms “earned, owned and paid (aka bought) media” have become very popular in the interactive marketing space today. In fact, taken together they can be applied as a simple way for…